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	<title>paulmackenzieross.com &#187; Internet</title>
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	<description>Stating the obvious since 1970</description>
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		<title>Google&#8217;s New Over Optimisation Game Changer</title>
		<link>http://paulmackenzieross.com/googles-new-over-optimisation-game-changer/</link>
		<comments>http://paulmackenzieross.com/googles-new-over-optimisation-game-changer/#comments</comments>
		<pubDate>Thu, 05 Apr 2012 01:39:13 +0000</pubDate>
		<dc:creator>Paul Mackenzie Ross</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[philosophy]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google+]]></category>
		<category><![CDATA[Matt Cutts]]></category>

		<guid isPermaLink="false">http://paulmackenzieross.com/?p=631</guid>
		<description><![CDATA[So, it&#8217;s been a few weeks since Matt Cutts let it slip that Google will be penalising sites for &#8220;over optimisation&#8221; when he spoke at a Q&#38;A session at SXSW 2012. In a panel, hosted by Danny Sullivan of SearchEngineLand, and including Duane Forrester, Senior Product Manager at Bing’s webmaster program, Cutts said big G [...]]]></description>
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		<title>Is Your Business Still &#8220;Nervous&#8221; about Social Media?</title>
		<link>http://paulmackenzieross.com/is-your-business-still-nervous-about-social-media/</link>
		<comments>http://paulmackenzieross.com/is-your-business-still-nervous-about-social-media/#comments</comments>
		<pubDate>Fri, 14 Jan 2011 15:38:33 +0000</pubDate>
		<dc:creator>Paul Mackenzie Ross</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[SEO]]></category>
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		<guid isPermaLink="false">http://paulmackenzieross.com/?p=380</guid>
		<description><![CDATA[I was chatting with Mick Dickinson of BuzzedUp.co.uk yesterday, discussing how the landscape has changed in marketing trends, particularly with regards to social media. Mick&#8217;s particular case, from a few months back, was of an &#8220;old skool&#8221; marketing guy failing to keep up with the times. This resonated with an  experience I&#8217;ve had just this [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Shyster SEO</title>
		<link>http://paulmackenzieross.com/shyster-seo/</link>
		<comments>http://paulmackenzieross.com/shyster-seo/#comments</comments>
		<pubDate>Fri, 01 Oct 2010 08:20:08 +0000</pubDate>
		<dc:creator>Paul Mackenzie Ross</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[I recently received an unsolicited email from someone at a website that I&#8217;ve noticed has been quite proactive in promoting itself recently. The business seems to have had a fairly good amount of media attention in the last couple of years, so their brand-building exercises are quite effective. They have good links from, and good [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>22i Design &#8211; 10 Years</title>
		<link>http://paulmackenzieross.com/22i-design-10-years/</link>
		<comments>http://paulmackenzieross.com/22i-design-10-years/#comments</comments>
		<pubDate>Sat, 18 Sep 2010 20:49:41 +0000</pubDate>
		<dc:creator>Paul Mackenzie Ross</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[22i design]]></category>
		<category><![CDATA[Farnborough]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://paulmackenzieross.com/?p=326</guid>
		<description><![CDATA[When a little London agency tweeted the other week something along the lines of &#8220;Hooray &#8211; we&#8217;ve been doing business for 10 years!&#8221; it suddenly dawned on me&#8230; &#8230;22i Design, my little Farnborough web design business, was 10 years old on the 5th September 2010! I&#8217;d been so incredibly busy that the date plain slipped me [...]]]></description>
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		<title>SEOGuardian</title>
		<link>http://paulmackenzieross.com/seoguardian/</link>
		<comments>http://paulmackenzieross.com/seoguardian/#comments</comments>
		<pubDate>Mon, 30 Aug 2010 22:22:57 +0000</pubDate>
		<dc:creator>Paul Mackenzie Ross</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[tech]]></category>
		<category><![CDATA[SEO tools]]></category>
		<category><![CDATA[SEOGuardian]]></category>

		<guid isPermaLink="false">http://paulmackenzieross.com/?p=313</guid>
		<description><![CDATA[[This post starts on a relevant, lead-in tangent, but you can get straight to the point here] When Google Webmaster Central Blog posted Showing More results from a Domain back on Friday 20th August I though t to myself&#8230; That&#8217;s funny &#8211; I&#8217;d read, only 2 days prior, a blog post titled Google treating brand names [...]]]></description>
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