Archives: SEO

SEO – It’s Not Rocket Science

July 30, 2011 | By Paul Mackenzie Ross | No Comments | Filed in: marketing, SEO.

A couple of years ago at Joomla Day UK I fronted an impromptu Q&A session on SEO at the behest of my friend and fellow web designer Arno Zijlstra (and all at 2 minutes notice!) It was a real on-the-spot discussion answering some pretty rudimentary questions about best practice in SEO to a crowd of • Read More »

Is Your Business Still “Nervous” about Social Media?

January 14, 2011 | By Paul Mackenzie Ross | 2 Comments | Filed in: business, Internet, marketing, social media.

I was chatting with Mick Dickinson of BuzzedUp.co.uk yesterday, discussing how the landscape has changed in marketing trends, particularly with regards to social media. Mick’s particular case, from a few months back, was of an “old skool” marketing guy failing to keep up with the times. This resonated with an  experience I’ve had just this • Read More »

Shyster SEO

October 1, 2010 | By Paul Mackenzie Ross | 4 Comments | Filed in: business, Internet, SEO.

I recently received an unsolicited email from someone at a website that I’ve noticed has been quite proactive in promoting itself recently. The business seems to have had a fairly good amount of media attention in the last couple of years, so their brand-building exercises are quite effective. They have good links from, and good • Read More »

22i Design – 10 Years

September 18, 2010 | By Paul Mackenzie Ross | No Comments | Filed in: business, creativity, design, Internet, SEO.

When a little London agency tweeted the other week something along the lines of “Hooray – we’ve been doing business for 10 years!” it suddenly dawned on me… …22i Design, my little Farnborough web design business, was 10 years old on the 5th September 2010! I’d been so incredibly busy that the date plain slipped me • Read More »

Joomla Day UK

March 15, 2009 | By Paul Mackenzie Ross | No Comments | Filed in: CMS, Internet, Joomla, SEO, tech.

I don’t normally do conferences. That’s not for lack of trying, mind you; there have been a number of events this year, particularly in marketing, where I’ve been keen to attend to get a feel for the direction of the technology in the sector and catch up with some PR & SEO friends. But work • Read More »

SEO Snake Oil

February 10, 2009 | By Paul Mackenzie Ross | 3 Comments | Filed in: SEO, tech.

On Twitter this morning Matt Cutts highlighted an interesting article by John C. Dvorak from PC Mag. Dvorak writes about SEO: http://bit.ly/1VIx I really don’t know where to start. Dvorak’s piece entitled SEO Fiascoes: The Trouble with Search Engine Optimization seems like an all-out attack on SEO and coming from such a decorated columnist in • Read More »