A recent conversation on one of the comments sections of the Friends of the Tumble Down Dick website got me thinking: “Are there any alternatives to Amazon?” For many years now I’ve been an Amazon affiliate and earned a few pennies here and there from my web and blog posts. In all honesty, I don’t • Read More »
Tags: alternatives to Amazon, Amazon, Herman Hesse, localism, Siddhartha
Are SMEs Being Encouraged to Level Up too Quickly? I’ll admit it; I’m not particularly good at computer games. When I played Halo on the original Xbox against one of my younger brothers I got shot. Lots. On the Nintendo Wii versus my junior-school daughter, her wrist-flicks fired off aces without a single “proper” serve. • Read More »
Tags: business blog, copywriting, is4profit, portfolio, small business
“The Business Benefits of Marginal Gains”, written by Paul Mackenzie Ross, first appeared in the small business blog section of www.is4profit.com My Managing Director and I were discussing the subject of business performance and commercial efficiency the other day when he mentioned the recent story of the British Olympic Cycling team boss, Dave Brailsford.
Tags: business blog, Chris Hoy, copywriting, cycling, Dave Brailsford, efficiency, improvement, is4profit, marginal gains, Team GB
This article was first published on the is4profit small business blog in September 2012 Cast your mind back to just a few weeks ago and recall the London Olympics 2012. Look at the current buzz surrounding the Paralympics 2012. From the spectacle of the opening ceremony to the Olympic venues, the crowds, the medal table • Read More »
Tags: business blog, is4profit, small business
Cash Mobbing Lifts Local Business” was first written by Paul Mackenzie Ross for the is4profit small business blog The flash mob is a public gathering where people use social media or other communications to organise and congregate on a public place and perform some usually pointless act and then disperse again. Now, after the flash • Read More »
Tags: business blog, cash mobbing, flash mobbing, is4profit, Ken Banks, localism, Means of Exchange, portfolio
“Leadership Styles” was written by Paul Mackenzie Ross and first appeared in the business advice section of is4profit.com Kicking off with an Example of Leadership Styles: The Football Manager Leaders may have any one of a number of so-called “leadership styles”. You can see them quite publicly, on the TV, in football managers, for example:
Tags: business, business advice, copywriting, is4profit, leadership, portfolio
Financially and morally we are living in interesting times: David Cameron said, back in 2010, that “We’re all in this together” regarding the state of the nation as it struggled with an economic downturn. He then recently went on to finger Jimmy Carr for his tax avoidance but keeps quiet about billionaire Tory peer and • Read More »
Tags: business, corporate social responsibility, politics, rant, tax
So, it’s been a few weeks since Matt Cutts let it slip that Google will be penalising sites for “over optimisation” when he spoke at a Q&A session at SXSW 2012. In a panel, hosted by Danny Sullivan of SearchEngineLand, and including Duane Forrester, Senior Product Manager at Bing’s webmaster program, Cutts said big G • Read More »
Tags: Google+, Matt Cutts, SEO
I was thinking of accompanying this post with a picture of Olivia Newton John but thought better of it. It’s nothing personal against the singer of the ’80s pop song from which I borrowed the name for this post, it’s just that I didn’t want to give people the wrong impression – I’m not trying • Read More »
It’s been a few years since I last travelled down to Stonehenge. It was a Saturday night, I’d seen my mate’s band “Messiah of None” play at The Star Inn, Guildford, and the trip down the M3/A303 was a last minute post-pub decision. Unfortunately the rest of the gang were in no fit state to • Read More »
Tags: longest day, stonehenge, summer solstice