Technical SEO Specialist, Hampshire

As a technical SEO specialist in Hampshire (Aldershot, Farnborough, and Fleet) with over 25 years of experience, I’ve honed my skills in optimising websites for search engines across various industries and different business types.

I’ve conducted tech SEO on sites in construction, finance, IT, law, manufacturing, and marketing, amongst many others. I’ve conducted SEO for individuals, small businesses, national charities, and global corporations.

My expertise in technical SEO encompasses a wide range of services crucial for improving your website’s performance and its visibility in the search results (SERPs).

Technical SEO Services

Website SEO Audits

I conduct comprehensive technical SEO audits to identify and address issues that may be hindering your website’s performance in the search engine rankings. These technical SEO audits cover various aspects, including:

  • Core Web Vitals analysis
  • Site speed optimisation
  • Mobile usability assessment
  • Crawlability and indexability checks
  • Security evaluation
  • Site structure and hierarchy analysis

Every website is different and every audit even using different tools and methodologies identifies a variety of issues.

Caveat: There are some tools that conduct SEO audits at the press of a button. Be wary of unsolicited approaches by “SEO experts” who point out all the issues and say they will fix them for a price. As an SEO specialist with 25 years experience, I can categorically say that some of these tools show “false flags” and sometimes some issues cannot be fixed because the CMS might be on a proprietary platform such as Duda where you cannot fully access nor fix any underlying code problems. Speak with a reputable local SEO expert and get a second opinion.

Fixing Crawl Errors

Resolving crawl errors is essential for ensuring search engines can properly index your site. As a technical SEO expert I specialise in:

  • Identifying and fixing broken links
  • Resolving redirect issues
  • Optimising XML sitemaps
  • Implementing proper canonical tags to avoid duplicate content issues

These are just some of the crawl issues that often need fixing but we can look at your website on a case-by-case basis, as should be the way.

Schema Mark-up Implementation

Implementing structured data helps search engines better understand your content. I can:

  • Add appropriate schema mark-up for various content types
  • Optimise for featured snippets and rich results
  • Enhance local SEO with location-specific schema

Featured snippets and AI Overviews can often result in zero click searches, so if you need to discuss the pros and cons, just let me know and I’ll be happy to help you.

Technical Optimisation for User Experience

Improving user experience (UX) is crucial for both visitors and search engines. My technical SEO services for UX include:

  • Optimising page load times
  • Enhancing mobile responsiveness
  • Improving site navigation and internal linking structure

I’m a WordPress user and have been working with HTML for 27 years, but I can help with Drupal and Joomla! CMS based websites.

Advanced Technical SEO Strategies

I stay up-to-date with the latest SEO trends and algorithm updates to provide cutting-edge technical optimizations, such as:

  • Implementing AMP (Accelerated Mobile Pages)
  • Optimizing for voice search
  • Addressing international SEO concerns for multi-language websites

I know AMP isn’t as big a thing as it used to be, but with my technical SEO experience, I can help you with existing AMP sites.

By focusing on these technical SEO aspects, I help businesses in Hampshire and beyond improve their search engine visibility, drive more organic traffic, and ultimately increase their online success. With my extensive experience and deep understanding of search engine algorithms, I can provide tailored solutions to address your specific technical SEO challenges and opportunities.

Contact Information

Secure my services right now by calling 01252 692 765.