Paul Mackenzie Ross

small business

  • Computer Games and Small Business Strategy

    Are SMEs Being Encouraged to Level Up too Quickly? I’ll admit it; I’m not particularly good at computer games. When I played Halo on the original Xbox against one of my younger brothers I got shot. Lots. On the Nintendo Wii versus my junior-school daughter, her wrist-flicks fired off aces without a single “proper” serve.… Read more

  • How Do Small Businesses Capitalise on the Olympic Spirit?

    This article was first published on the is4profit small business blog in September 2012 Cast your mind back to just a few weeks ago and recall the London Olympics 2012. Look at the current buzz surrounding the Paralympics 2012. From the spectacle of the opening ceremony to the Olympic venues, the crowds, the medal table… Read more

  • Twitter: Does your Small Business Need it?

    “Twitter: Does your Small Business Need it?” was written by Paul Mackenzie Ross and first appeared in the business advice section of is4profit.com The social media platform twitter seems to have taken its place in the list of daily tools that many small businesses cannot do without. Every day most decision makers in SMEs will… Read more