Veteran Digital Marketing Consultant
What is Technical SEO? Technical SEO is the part of the search engine optimisation process where a website’s backend and technical elements are optimised to help search engines to crawl, index, and rank web pages better. What’s the Difference Between On-Page SEO and Technical SEO? On-page SEO and technical SEO are different yet complementary. On-Page … Read more
According to a story in Search Engine Journal, it appears that Google had taken drastic action against web scrapers that harvest search results data, leading to data outages among some of the most popular SEO rank tracking tools. This move from Google caused some upset in the SEO community and, of course, if it continues, … Read more
With the official introduction of the new Google Analytics 4 (GA4) there’s a very obvious but potentially missable shift in not just language but philosophy too. To some it may simply appear as a mere change of wording but it’s also very subtle and yet at the same time extremely powerful and transformative. Google has … Read more
[This post starts on a relevant, lead-in tangent, but you can get straight to the point here] When Google Webmaster Central Blog posted Showing More results from a Domain back on Friday 20th August I though t to myself… That’s funny – I’d read, only 2 days prior, a blog post titled Google treating brand names … Read more