Data-Driven Decisions

Data driven decisions - data not dates.

If there’s one thing Boris Johnson has gotten right it’s his latest statement on data-driven decisions. Yesterday, in answer to calls to end lockdown, the Prime Minister said the approach to easing would be based upon “data not dates”. The PM’s stance is encouraging on many levels, and also draws parallels with the business and … Read more

A SMART Business is a SMARTER Business

“A SMART Business is a SMARTER Business” was first published in the business advice section of www.is4profit.com When looking for ways to improve your business one method of working is by using SMART objectives. First coined in a 1981 edition of Management Review, S.M.A.R.T. is an acronym/mnemonic for: S – Specific M – Measurable A – … Read more

Leadership Styles

“Leadership Styles” was written by Paul Mackenzie Ross and first appeared in the business advice section of is4profit.com

Kicking off with an Example of Leadership Styles: The Football Manager

Leadership Styles (Boss Street sign)Leaders may have any one of a number of so-called “leadership styles”. You can see them quite publicly, on the TV, in football managers, for example:

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Twitter: Does your Small Business Need it?

“Twitter: Does your Small Business Need it?” was written by Paul Mackenzie Ross and first appeared in the business advice section of is4profit.com

The social media platform twitter seems to have taken its place in the list of daily tools that many small businesses cannot do without. Every day most decision makers in SMEs will check the post for mail, their phone for texts or voicemail messages, their email and now their twitter account.

But with the “to do” list getting ever longer the first thing every small business owner needs to ask themselves is this: Twitter: does your small business really need it?

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