Digital Marketing Articles by- Page 7 of 7 Paul Mackenzie Ross

How has Keyword Research Changed in Recent Years?

May 25, 2026July 23, 2015 by Paul Mackenzie Ross

When i say “SEO”, keyword research is probably one of the first things that comes to your mind. This is testament to its status as one of the cornerstones of search engine optimisation – that is, using popular search terms in your copy to allow that page to be indexed on Google. It may sound … Read more

Goodbye is4profit, Hello CTC

September 26, 2020May 28, 2014 by Paul Mackenzie Ross

A few weeks ago I wrote a post entitled “Startups Acquires is4profit” but then everything on my blog went quiet. Well, the story behind the headline goes a little something like this…

The Tilly Shilling

July 20, 2025July 14, 2011 by Paul Mackenzie Ross

When The Tumble Down Dick was closed in 2008 there were numerous rumours about its future. There was speculation that there may be a mysterious fire (as there was when the Duke of York in Camberley was torched, allegedly). It was going to be knocked down, turned into flats or a car park. Or, if … Read more