A Serious Sign That Your Site Should be Mobile Friendly

When Google says jump many people ask how high? So when the Mountain View search giant announced today that it would start flagging up mobile friendly websites in the SERPS this was a sign of just how serious it is to have a mobile first theme.

Looking at the Analytics stats for one of my busiest sites mobile devices account for over 25% of the traffic. The content was not written specifically for a mobile audience nor does the website cater for such devices, so to know that a quarter of users are already consuming that media in such a manner is important.

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Reshoring British Manufacturing

Reshoring - It's happeningWatching the 10 o’clock news last night on BBC iPlayer I was encouraged to see the story about British companies bringing work back to these isles after many years of offshoring.

The benefits of offshoring from a British business point of view are obvious – If you can cut costs by using foreign workers on a lower rate of pay then it makes perfect sense to help boost your bottom line and keep the shareholders happy.

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My Thoughts on Guest Blogging

My thoughts on guest blogging represented by typewriter keysEvery once in a while something crops up in the world of search marketing that really piques my interest. Caffeine, Hilltop, Panda, Penguin and Hummingbird and all those updates and refreshes in all their versions, if appropriate, are usually talked about ad nauseam and there’s often little to be added to the conversation because there’s nothing new to be said or you’re probably a heretic for saying something different.

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